By Suzi Pomerantz

Learn how to more effectively network, market and sell your professional services Seal the Deal The Essential Mindsets for Growing Your Professional Services Business By Suzi Pomerantz How do successful coaches and consultants make money and make a difference? You have to be good at networking, marketing and sales. That’s why Seal the Deal belongs on any new or experienced professional’s desk. It will help you avoid pitfalls made in all three of these key areas and increase your effectiveness. In this unique book, you’ll follow the conversations of author and super coach Suzi Pomerantz and several of her coaching colleagues. Each chapter starts with part of an actual transcript of a telecourse session. You’ll get to know the participants, their fears and successes and their experiences as they learn the same process you ll be learning. Get on the proven path to sealing more deals and succeeding in your business Each chapter is a step in the author’s 10-step proven process for developing new business:

1. Demystifying selling and distinguishing networking, marketing and sales
2. The sales process, targeting prospects and branding
3. Calling prospects and setting up the first meeting
4. Handling gatekeepers and objections
5. The client meeting as a chess match
6. Following-up and tracking
7. Proposals, pricing and contracting
8. Networking
9. Lessons-learned meetings and expanding the sale while serving the client
10. Building business and the art of referrals

Also included are worksheets, templates, samples and tip sheets the tools anyone who sells services or ideas inside or outside the organization needs to build a successful business through clients and referrals.

Yes, this book is written for the professional coach community yet the principles taught and the 10 step process noted above will work for anyone in the professional services environment.  If you are looking to have a more prosperous 2009 – definatly pick this up!

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Tags: Business Development, Influence, Professonal Development

This entry was posted on Sunday, January 18th, 2009 at 6:15 pm and is filed under Executive Book Reviews, Interpersonal Engagement. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.