What Does Passion Have to Do With It?

April 28th, 2010 by David Utts

Passion = Tremendous ROI
Passion Brings Huge ROI!
Believe it or not I get this question a lot!  It actually amazes me.  Quite frankly, passion has EVERYTHING to do with it.  Yes, it takes intelligence, drive, and a focus on results to succeed.  Yet, what is the fuel that drives all of this? It is passion or even more candidly – love for what you do and why you do it.  Anyone who has ever created something of value is driven from passion/love around what they do.  Whether it is passion for an idea, acknowledgment, making a difference, wealth, etc. – passion is passion!

ANY CHARACTER HERE

Again, many resonate with this idea of passion but then ask but is there a return on investment from engaging it – is it not better for me to focus on my business model?   Well first there is a huge return on investment that comes from fully engaging your passion because the more you are connected to it the more bandwidth you have to succeed.   The more you are connected to it – the bigger your ideas, the better you will apply your business model, the more opportunities you attract and the more courage you will have to break through barriers that will stop most people.

Now the caveat is – at first – really connecting to your passion can be scary because the more traditional approach in business is to mute our passion.  When my clients first unveil their passion – they can become concerned it is too out there or unrealistic.  Yet, in every case – yes EVERY CASE – when my clients or anyone I know decides to live from this place – they experience far more success, freedom and fulfillment as well as far less stress and struggle.

My guess is if you have read this far – that this all resonates.  You may be secretively living from this place or feel a sense of power when you think about working and living from this place.  I also think this is not new news.  Many speakers and coaches talk about engaging your passion but how do you discover what it is?  In my next entry I will give you the fundamental questions and practices you need to do to fully engage your passion on a daily basis.  Come back in two days and the exercise will be posted.

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